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Coordinator - Social Content and Graphic Design

247328 Requisition #




POSITION TITLE:         Coordinator – Social Content and Graphic Design

REPORTS TO:              Eun Hee Kwon, Associate Art Director, Social Media



American Eagle Outfitters Inc. is seeking a highly motivated, graphic designer and content coordinator to join our best-in-class social media team.

Our Coordinator – Social Content and Graphic Design will be responsible for translating branded content, web design & email design into sharable and engaging social media assets. Under the supervision of an Art Director and Producer they will be responsible for creating social assets that promote new collections and product launches, seasonal and weekly promotions, and corporate messaging into photo, animated and video assets that span across our social channels.

As a content coordinator, they will be responsible for file and content management of all design assets from kickoff to final delivery as well as keeping daily track of status of design projects and sending start-of and close-of business updates.

We are looking for someone who is obsessed with Gen-Z culture and has a proven ability to create engaging content on social video platforms like TikTok, IG Reels and SNAP. This is an exciting new role on the team and one that we envision growing into a highly valued content creator role. 



  • Design and edit social assets across all channels (Instagram, IG Reels, Instagram Stories, SNAP, TikTok, YouTube, Twitter, etc.)
  • Identify, pull, and organize UGC from AE store ambassador and customer created content to present for weekly creative reviews.
  • Upload and edit content to social video channels as needed and requested.
  • Create social video content, when requested, that can be utilized across social media channels (photo, video, flat lays, etc.)
  • Organize internal project management platforms to ensure projects are delivered on time and within scope.



  • A bachelor’s degree in design from an accredited 4-year university is preferred.
  • Fluent in Photoshop, InDesign, Illustrator along with a portfolio of relevant projects.
  • Proficiency in Premiere Pro and After Effects a plus.
  • An active social presence across multiple social channels
  • An understanding of Gen-Z trends and how social media impacts culture.
  • The ability to create content, natively, within TikTok, Reels and other video platforms.
  • A positive, excited, and enthusiastic attitude about your work and the work of others around you.


AEO is an Equal Opportunity Employer and is committed to complying with all federal, state and local equal employment opportunity ("EEO") laws. AEO prohibits discrimination against associates and applicants for employment because of the individual's race or color, religion or creed, alienage or citizenship status, sex (including pregnancy), national origin, age, sexual orientation, disability, gender identity or expression, marital or partnership status, domestic violence or stalking victim status, genetic information or predisposing genetic characteristics, military or veteran status, or any other characteristic protected by law. This applies to all AEO activities, including, but not limited to, recruitment, hiring, compensation, assignment, training, promotion, performance evaluation, discipline and discharge. AEO also provides reasonable accommodation of religion and disability in accordance with applicable law.

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